Beer + Launch Party Details for Beer Geek Helles Collabo b/w NEBCo and Jack’s Abby

5 Jul

I am the god of Helles fire!

When two forces of nature come together, the result can be awe-inspiring and amazing. Take, for example, the sharknado. It is a cross between a tornado and the vicious power of sharks. By themselves, wow, but together . . . you don’t want to be caught in the sharknado. 

And we feel just about the same when we think about two of the best breweries around: Jack’s Abby Craft Lagers based in Framingham, MA and New England Brewing based in our home state of CT in Woodbridge. They’ve come together to create a beer that would put any shark-infused storm to shame . . . and it’s called Beer Geek Helles! This brew, conceived of and brewed this spring, will be on draft and for sale in 4 packs of 16 ouncers in MA, CT, NH, and some of NY starting on the weekend of July 15. Also, there will be events going on to celebrate Beer Geek Helles in MA, CT, and NY . . . just read on for that.

Well, more about the beer from a recent press release:

The brew itself involved a double decoction mash procedure, a traditional German technique that involves the repeated cooking of the wort. “We’re excited to be able to get to collaborate with a brewery like Jack’s Abby whose beer and people are among the best around. The NEB team is really looking forward to drinking some Beer Geek Helles,” says New England Brewing Co. head brewer/partner Matt Westfall. Jack’s Abby head brewer/partner Jack Hendler says, “Collaboration brews are an excellent chance for both parties to bring their best strengths to the table and make something awesome. Working with NEBCo has been a lot of fun and we can’t wait to toast to the end result.”

Launch events are as follows:

Thu July 14                        6:00 pm          Brewer’s Fork                                  Charlestown, MA           

Fri July 15                         8:30 pm            Stoddard’s                                        Boston, MA

Mon July 18                     4:30 pm            Prime 16                                            New Haven, CT

                                               7:00 pm            Cask Republic                                   New Haven, CT

Tue July 19                       5:00 pm            Birch Hill                                            Glastonbury, CT

                                              7:30pm              Eli Cannons                                        Middletown, CT

Wed July 20                   4:00 pm            Haymaker Bar and Kitchen            New York, NY

                                             4:00 pm            Henry Street Tap Room                    Saratoga Springs, NY

Thu July 21                     5:00 pm            Deccico’s Market                                Armonk, NY

Fri July 22                       4:00 pm            The Hops Company                          Derby, CT

Sat July 23                            3:00 pm           The Bier Abbey                                   Schenectady, NY

Mon July 25                    6:00 pm            Knuckleheads                                    Wallingford, CT

Sat July 30                      4:00 pm            The Gate                                              Brooklyn, NY

About Jack’s Abby Craft Lagers: Jack’s Abby Craft Lagers is a family-owned craft brewery in Framingham, MA founded by three brothers, Jack, Eric, and Sam Hendler. They are known for focusing entirely on craft lagers, honoring traditional German brewing methods while creating innovative new styles. Through their mission to redefine the American lager, Jack’s Abby has become a mainstay of the craft beer scene in the northeast and gained notoriety nationwide. In Fall 2015, Jack’s Abby completed a 67,000 sq ft expansion into a new space that included the opening of a restaurant.

About New England Brewing Company:  New England Brewing Company is a small craft brewery located in Woodbridge CT right on the border of New Haven. NEBCO is proud to be brewing carefully crafted beers for local consumption.

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